As someone who’s about to launch a startup business, you feel like you’re training for a marathon. You’ve set your eyes on some goals, but at the same time, you hit some walls. You find that some techniques don’t pay dividends, so you find faster means of scaling. Meet Groove Watersports, a startup with a goal of growing their email list before their launch. Although they were already working to grow that list, their strategy was less efficient. Groove Watersports recently learned about UpViral, a platform that runs viral contests and giveaways. They decided to give it …Read More
